Football Dataco has appointed Adrian Ford as its new General Manager.
Ford joins from horseracing rights owner and broadcaster Turf TV where he has been Managing Director since 2009, and has over 15 years of commercial experience in sport.
He has previous football experience having worked for six years as commercial director at Arsenal (2003-09) and has extensive commercial and media experience, having held roles at Granada Broadband Limited, London Weekend Television, Sky, Coral and EMAP.
